Are You Guilty of These 5 PowerLESS Behaviors?

Mary Foley Uncategorized

Wondering why you don’t have more influence, respect and credit that you deserve? You may be guilty of powerLESS behaviors.

Every day in business and in life, women do simple verbal and no-verbal behaviors that erode their personal power without realizing it.

Here are 5 big offenders:

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5 Keys to Influence Others in the Workplace or Marketplace

Mary Foley Uncategorized

What if you realized that, as a woman, you have the perfect setup to be very good at influencing others – for all the right reasons?

If you are already…

  • Asking questions for understanding
  • Listening more than talking
  • Thinking about how you can help others
  • Sharing useful resources
  • Deciding to stay positive and upbeat

…then you are doing what it takes to be good at influencing others.

Daniel Pink, author of To Sell is Human, determined from research that on average we spend 40% or more of our time getting someone to say “Yes!” Want to get better at it?

Here are five keys to influencing others in the workplace or market place you can use right away.

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9 Simple Ways to Reduce Holiday Stress and Make them Fun Again

Mary Foley Uncategorized

9 Simple Ways to Reduce Holiday Stress and Make Them Fun Again

Tis the season to be stressed – or is that jolly – sometimes it’s hard to tell during your holiday.  This used to be the time of year of Santa, magic and joy.  Now as an adult, anticipating Santa has been replaced with parties to look good for, a long list of gifts to buy, and holiday pageants. And don’t forget selecting, writing, and mailing cards.  Then there’s interacting with in-laws, out-laws, and every family relationship in between.

Oh, yeah, there’s still your full-time business that doesn’t slow down just because it’s the holidays.  In fact, for many it’s the time of year to finalize budgets, meet project deadlines, and make end of the year sale numbers.

Are you exhausted yet?

No matter all the external expectations this time of year, the person who can really make this holiday enjoyable is you!

With a few simple shifts in perspective and a few practical tips you can not only make this holiday positive and fun, you can make it bodacious!

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How a Little Testosterone Goes a Long Way for Every Woman in Business

Mary Foley Uncategorized

A Little Testosterone Goes a Long Way for Professional Women

As a woman in business a little testosterone can go a long way. Seriously.

First, ask yourself:  Do I tend to take negative comments by co-workers or clients personally? Do I feel overwhelmed by my work load? So I find myself doubting my abilities on a new project or position?

If so, you’re far from alone.  Me, too, until I started to notice that my male colleagues weren’t feeling the same.  Watching their behavior I realized that a little testosterone can go a long way to negate these feelings.

Here are four ways a little testosterone can seriously make your day more productive and fulfilling:

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Turn Same-O-Lame-O Holiday Cards into Personal, Powerful Client Thank You’s

Mary Foley Be More Strategic, Uncategorized

It’s the last quarter of 2018! I know, I can’t believe it either. How about your revenue goals for the year?

Want a simple, powerful way to create high-value, revenue rich conversations as you go into the holiday season? Send out thank you cards, but not in a same-o-lame-o way. Otherwise, the whole thing could back fire. Here’s what I mean.

First, a reminder from marketing 101: It’s Easier to Increase Revenue with Existing Clients than Find New Ones

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5 Questions to Power Up Your Brand

Mary Foley Uncategorized

As an entrepreneur, do you want a powerful brand and think it’s mainly about amazing images on your website, social, and print materials? Think again. One thing I definitely learned being part of a small, unknown computer called Quantum Computer Services transform itself into arguably the first company to bring the online experience to the masses – AOL – is that brand is way more than a a recognize logo.

Proof is in results. During my 10 year career there, Quantum Computer Services became the brand AOL, a $7 billon dollar company with 23 million members and a wide lead in the top spot.

When I jumped the Corporate America ship and became an entrepreneur, I took everything I learned about branding and applied it to my new business.

Here are five key lessons and questions about creating a powerful brand for your own business:

1. Every company has a brand. The question is, “Is it working for you?”

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What’s Missing in Male Business Advice that Women Entrepreneurs Need to Know

Mary Foley Uncategorized

Much of the business advice from male business experts doesn’t fully cut it for women entrepreneurs. These experts haven’t quite figured out how their advice is different for women. Plus, they’ve left out some parts all together!

Don’t get me wrong. The male perspective has some merit, but, it’s not the whole picture.

Here are 7 critical things that’s missing in advice from male business experts that women entrepreneurs needs to know.

1. Most business guru’s miss how women experience life differently than men.

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[P.O.W.E.R. Plug Podcast – episode 18] Millennial Social Media Smarts

Mary Foley Uncategorized

EVB POWER Plug: Millennial Social Media SmartsWhen it comes to upping your social media smarts, wouldn’t you love to talk with a millennial who grew up on it?

And since they are so familiar with communicating this way, how can you be smart about setting expectations with millennial and all employees regarding social media during work hours and beyond?

In this episode, I spoke with Lauren Portlock, Marketing Coordinator for EVB, who breaks the common stereotype of a slacker millennial. For the last 2 plus years she’s been the right hand gal for EVB’s Chief Marketing Officer Michelle Hastings Simon. In addition to offering her millennial perspective on the company’s social media strategy, she makes sure this podcast is up and that you know it’s available.

Click to listen and learn:

  • Whether Millennial or Boomer, professional or business owner, how important is it to have a digital footprint?
  • Are millennials so used to social media that they don’t think it applies to them?
  • If you find a less than flattering image of yourself on social media or a website, how can you get rid of it?
  • What should you do if a friend posts a photo you don’t want to become public?
  • Is it okay to have a social media account where you can say whatever you want?
  • Are there any topics or subjects you recommend to avoid on social media?
  • As a business owner with employees, what do I need to consider for creating a social media policy?

Plus, get even more social media smart tips by downloading specific how-to PDFs provided by Lauren!

 

 

[P.O.W.E.R. Plug Podcast – episode 17] Capturing Your Authenticity for a Powerful Personal Brand

Mary Foley Uncategorized

Host Mary Foley talks with Kim Brundage on capturing your authenticity for a powerful personal brand
Photo by Kim Brundage Photography

Authenticity is critical for creating a powerful personal brand. But, how can you truly capture and communicate your authenticity, especially online? What’s the real impact of one-of-a-kind images on your business – as well as your confidence? Get ready for some answers!

In this episode, I spoke with Kim Brundage, a photographer in Richmond, VA who specializes in personal branding sessions for women entrepreneurs and professionals. Her unique approach is designed to remove the awkwardness of a photo session so you can capture what your best customers and clients really want – the real, authentic you.

Click to listen and learn:

  • Why creating a powerful personal brand is critical for every business owner and professional
  • Why authenticity is a big deal in today’s market place
  • How to have personal branding consistency without being boring
  • Kim’s unique personal branding process for capturing your essence and authenticity
  • The impact of unique personal branding images on your business and your confidence

 

 

[P.O.W.E.R. Plug Podcast – episode 15] Pro Tips to Negotiate a Commercial Lease

Mary Foley Uncategorized

EVB POWER Plug: Katherine Watson Reveals Her Pro Tips to Negotiate a Commercial Lease Your business is growing, you need more room, and you’ve found the perfect space! In all your excitement (and relief), don’t sign on the dotted line until you fully understand the leasing agreement and negotiate what you want. Today’s guest reveals her pro tips to negotiate a commercial leasing agreement so you avoid common pitfalls and get the best terms.

In this episode, I spoke with Katherine Watson, President of Manakins Farms, a real estate and development company, and Co-Founder of Office Alternatives, a co-working space, both in Richmond, VA. A big part of her day is spent leasing space to tenants. So, we tapped into Katherine’s expertise about what to do and what to avoid to set yourself up for the best commercial leasing agreement possible.

Click here to listen and learn:

  • The biggest mistake most make when entering into a commercial leasing agreement
  • Exactly when you should hire an attorney to review your lease
  • What should be included in a Letter of Intent (LOI)
  • The savvy question that will reveal hidden Common Area Maintenance (CAM) fees
  • How to turn landlord funds for Tenant Improvements (TI) into your rent abatement
  • How to avoid being stuck with HVAC repairs that can blow your budget
  • A big mistake tenants assume regarding water, sewer and utility costs